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	<title>Zen and the Art of Higher Education Marketing</title>
	<link>http://www.zenwrites.com/blog</link>
	<description>The author of this blog, Norman Kraft, is an edublogger, copywriter and marketing coach to higher education institutions.</description>
	<pubDate>Thu, 22 May 2008 16:18:49 +0000</pubDate>
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		<title>Higher Education is Learning to Attract the Corporate World</title>
		<link>http://www.zenwrites.com/blog/?p=33</link>
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		<pubDate>Thu, 22 May 2008 16:18:49 +0000</pubDate>
		<dc:creator>Norman Kraft</dc:creator>
		
		<category>Uncategorized</category>

		<category>Marketing</category>

		<category>Higher Education</category>

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		<description><![CDATA[Institutions of higher education are learning that there are new and effective ways of attracting corporate clients and the money they hold, but it hasn&#8217;t been an easy path. Part of the problem is that approaching the corporate world requires a certain amount of skill in consultative selling, and sales  is something that higher [...]]]></description>
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		<title>Marketing Plans for Institutions of Higher Education</title>
		<link>http://www.zenwrites.com/blog/?p=35</link>
		<comments>http://www.zenwrites.com/blog/?p=35#comments</comments>
		<pubDate>Tue, 26 Feb 2008 22:20:45 +0000</pubDate>
		<dc:creator>Norman Kraft</dc:creator>
		
		<category>Marketing</category>

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		<title>Integrated Marketing Communications: Marketing as Storytelling</title>
		<link>http://www.zenwrites.com/blog/?p=30</link>
		<comments>http://www.zenwrites.com/blog/?p=30#comments</comments>
		<pubDate>Mon, 03 Dec 2007 15:00:57 +0000</pubDate>
		<dc:creator>Norman Kraft</dc:creator>
		
		<category>Marketing</category>

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		<title>Integrated Marketing Communications: Barriers in Institutions of Higher Education</title>
		<link>http://www.zenwrites.com/blog/?p=29</link>
		<comments>http://www.zenwrites.com/blog/?p=29#comments</comments>
		<pubDate>Wed, 28 Nov 2007 21:34:15 +0000</pubDate>
		<dc:creator>Norman Kraft</dc:creator>
		
		<category>Marketing</category>

		<category>College Admissions</category>

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		<title>The Impact of Disruptive Marketing on Higher Education</title>
		<link>http://www.zenwrites.com/blog/?p=28</link>
		<comments>http://www.zenwrites.com/blog/?p=28#comments</comments>
		<pubDate>Thu, 11 Oct 2007 13:42:09 +0000</pubDate>
		<dc:creator>Norman Kraft</dc:creator>
		
		<category>Marketing</category>

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		<title>Applying Integrated Marketing Theory to Higher Education</title>
		<link>http://www.zenwrites.com/blog/?p=27</link>
		<comments>http://www.zenwrites.com/blog/?p=27#comments</comments>
		<pubDate>Thu, 04 Oct 2007 21:21:00 +0000</pubDate>
		<dc:creator>Norman Kraft</dc:creator>
		
		<category>Marketing</category>

		<category>Enrollment Management</category>

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		<title>Savvy Teenagers and Your College&#8217;s Marketing</title>
		<link>http://www.zenwrites.com/blog/?p=23</link>
		<comments>http://www.zenwrites.com/blog/?p=23#comments</comments>
		<pubDate>Wed, 03 Oct 2007 15:20:11 +0000</pubDate>
		<dc:creator>Norman Kraft</dc:creator>
		
		<category>Marketing</category>

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		<title>Knowing Your Higher Education Market</title>
		<link>http://www.zenwrites.com/blog/?p=26</link>
		<comments>http://www.zenwrites.com/blog/?p=26#comments</comments>
		<pubDate>Thu, 27 Sep 2007 11:34:27 +0000</pubDate>
		<dc:creator>Norman Kraft</dc:creator>
		
		<category>Marketing</category>

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		<title>What Does Your Admissions Office Look Like?</title>
		<link>http://www.zenwrites.com/blog/?p=24</link>
		<comments>http://www.zenwrites.com/blog/?p=24#comments</comments>
		<pubDate>Mon, 24 Sep 2007 11:59:41 +0000</pubDate>
		<dc:creator>Norman Kraft</dc:creator>
		
		<category>College Admissions</category>

		<category>Enrollment Management</category>

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		<title>Branding Yourself in Higher Education</title>
		<link>http://www.zenwrites.com/blog/?p=25</link>
		<comments>http://www.zenwrites.com/blog/?p=25#comments</comments>
		<pubDate>Fri, 21 Sep 2007 13:25:40 +0000</pubDate>
		<dc:creator>Norman Kraft</dc:creator>
		
		<category>Marketing</category>

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